Publication
Impact of PSR on ownership
The 2023/24 Premier League season was unusual in recent times in that events off the pitch seemed to almost take up as many column inches as the football.
Author:
Australia | Publication | October 2023
This article was co-authored by Lucas Robinson.
AI is evolving at pace. To date, the law is not keeping up. All businesses are using and looking for more ways to utilise AI to improve efficiencies and drive revenue. However, there are many unknowns in this space. This means businesses need to proactively manage their AI risks and ensure they are asking the right questions as the law and regulation continues to evolve in this area.
The table below outlines some key questions for brands businesses to consider regarding their IP rights and risks.
IP rights and risks | Related issues |
Your IP rights
|
Your confidential information
|
Third party IP rights
Remember the use online is global and therefore global risks can accrue. |
Data and privacy
|
The AI system terms and conditions
|
Reliability and ethical issues
|
Ensuring you know the answers to these questions when deploying AI in your business will put you in a good position to deal with issues that arise and current and future legal risks and regulation.
Publication
The 2023/24 Premier League season was unusual in recent times in that events off the pitch seemed to almost take up as many column inches as the football.
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