Lauren Adams Shoor
![Lauren Adams Shoor](https://www.nortonrosefulbright.com/-/media/images/nrf/nrfweb/cvs/uploaded/lauren-adams-shoor150x150png.png?revision=27b5a243-7cf2-4860-98dc-1f06c9f68c6e&revision=5248524841507387904)
Lauren Adams Shoor
Biography
Lauren Shoor concentrates her practice on litigation, compliance and enforcement issues regarding consumer products. She represents companies that manufacture, distribute and sell consumer products in California Proposition 65 enforcement actions. She also has significant experience defending brands and product manufacturers in consumer class action litigation matters relating to false advertising and unfair competition claims.
Lauren’s regulatory compliance practice involves advising clients on a variety of state and federal product safety, chemical management and labeling issues, including Proposition 65, state PFAS regulations and marketing and advertising claims. Lauren also has experience representing companies in consumer product recalls and related investigations by the Consumer Product Safety Commission.
Professional experience
Representative experience
Representative experience
Product Safety:
- Representing numerous retailers, distributors and manufacturers against alleged violations of Proposition 65
Class Actions:
- Obtained summary judgment for product manufacturer in class action alleging unfair competition and misrepresentations regarding whether product qualified as illegal weapon
- Defending product manufacturer in class actions relating to alleged misrepresentations regarding product performance and quality
- Defending retailer over claims of requesting personal identification information in connection with credit card transactions
Regulatory:
- Advising retailers, distributors and manufacturers on product safety compliance including compliance with CPSIA
- Advising retailers, distributors and manufacturers on Proposition 65 compliance
Rankings and recognitions
Rankings and recognitions
- Chambers USA, California, Environment: Associates to Watch, Chambers and Partners, 2022 - 2023
- Southern California Rising Stars, Thomson Reuters, 2021
Education
Education
JD, University of Southern California Gould School of Law, 2011
BA, Political Science, Boston University, 2005
While in law school, Lauren was an editor for the Interdisciplinary Law Journal. She is admitted to practice law in California.
Admissions
Admissions
- California State Bar
Publications
Publications
- Co-author, "The mysterious world of California's Proposition 65 reloaded: A miniseries," Norton Rose Fulbright – Consumer Products Law Blog, Fall 2019
- Author, "Six months: how the new Prop 65 regulations have impacted retailer enforcement," Norton Rose Fulbright – Consumer Products Law Blog, April 2019
- Co Author, "What makes for a $15 million CPSC penalty?" Norton Rose Fulbright – Consumer Products Law Blog, March 2016
- Author, "California Attorney General seeks to change Proposition 65 settlement landscape" Norton Rose Fulbright – Consumer Products Law Blog, October 2015
- Author, "Jerry Brown signs new California "Made in USA" law" Norton Rose Fulbright – Consumer Products Law Blog, September 2015
- Author, "Changes coming to California's "Made in USA" law?" Norton Rose Fulbright – Consumer Products Law Blog, July 2015
- Author, "Court rules California "Made In USA" claims not actionable if only on product websites" – Consumer Products Law Blog, June 2015
- Author, "California Court of Appeal finally issues guidance to retailers on privacy issue for credit card customers" – Consumer Products Law Blog, May 2015
- Author, "California's Made In USA standard survives another test in court" – Consumer Products Law Blog, April 2015
- Author, "Lack of defendant's consumer records may not mean a class is unascertainable" – Consumer Products Law Blog, March 2015
- Author, "Making online terms and conditions stick" – Consumer Products Law Blog, March 2015
- Author, ""All natural" claims against Dole nixed; no deception if synthetics expected in food" – Consumer Products Law Blog, December 2014
- Author, "UPDATE: Recent jeans case confirms harsher "Made In USA" standards exist in California" – Consumer Products Law Blog, October 2014
- Author, "No more rubber stamps: courts critical of class action settlements" – Consumer Products Law Blog, October 2014
- Author, "California closely scrutinizes "Made in the USA" claims" – Consumer Products Law Blog, September 2014
- Co Author, "U.S. Supreme Court Decision Sorts Out Federal/State Riverbed Ownership Rights", Fulbright Briefing, February 28, 2012
Memberships and activities
Memberships and activities
- State Bar of California - Environmental Law Section
- Los Angeles County Bar Association - Environmental Law Section